The tools I build on, fix and connect
Two lists. Solutions are the jobs I do for you. Platforms are the products I do them in. I'm platform-practical, not platform-religious: if your stack is different, the principles are the same. One source of truth, no double handling, and automation you can trust.
The jobs, in plain terms
Each one links to its service page, with packages and prices.
The products I use most
Plain names, no logos. These are other companies' trademarks. I work with them as an independent consultant, not as their partner.
HubSpot
Sales, Marketing, Service and Operations Hubs. Portal setup, objects and properties, pipelines, lifecycle stages, workflows, lead scoring, sequences, reporting dashboards, permissions and migrations from spreadsheets or other CRMs.
HubSpot consultingHubSpot custom apps
When the standard tools run out: private apps, UI extensions and CRM cards, serverless functions, custom objects, webhooks and API integrations that put the right data in front of your team inside HubSpot.
Custom app developmentWordPress
Fast, SEO-ready sites and landing pages. Forms wired into HubSpot with source tracking, conversion tracking for Google and Microsoft Ads, and content structures that rank locally.
Web developmentAsana
Project templates, rules and handovers. Close a deal in HubSpot and the delivery project, tasks and owners appear in Asana without anyone copying details across.
Systems integrationPandaDoc
Quotes, proposals and contracts generated from HubSpot deals with the right pricing, products and terms. Signed documents flow back to the CRM and trigger the next step.
Quote-to-cash automationClaude
Agents and assistants for writing, analysis and document work, with tools connected to your systems. Policies and guardrails so staff use it safely.
AI and automationChatGPT
Team workspaces, custom GPTs, prompt libraries and API builds. Practical training so people get real time back rather than playing with it.
AI workshopsCodex and AI-assisted development
I use AI coding tools like Codex and Claude to build integrations, scripts and custom apps faster, with proper review and testing. You get more built for the same budget.
AI buildsProduct names are trademarks of their owners. Listing a platform means I work with it. It doesn't mean a partnership, endorsement or sponsorship.
Every platform I've used in real work
Grouped by job. I've only listed tools I've worked with hands-on. If yours isn't here, the principles still apply and I'll tell you honestly how fast I can get across it.
CRM, sales and marketing automation
Websites, CMS and hosting
Analytics, SEO and advertising
AI, development and automation
Workplace and project management
Creative and publishing
Product, tender and sales intelligence
Phones, forms, quoting and ERP
Connections I build most
| Integration | What it does |
|---|---|
| WordPress to HubSpot | Every form lands in the CRM with source, campaign and page data. No more email inbox leads. |
| HubSpot to PandaDoc | Quotes built from deal line items, sent, signed and logged against the deal automatically. |
| HubSpot to Asana | Closed-won deals create delivery projects with templates, owners and due dates. |
| AI agent to HubSpot | Agents that summarise calls, enrich records, draft follow-ups and flag stale deals for a human to approve. |
| Inbox and documents to CRM | AI reads incoming enquiries, invoices or forms and creates clean records instead of someone typing them. |
| Ads to CRM | Google and Microsoft Ads click IDs carried through to deals so you see revenue by campaign, not just clicks. |
Got a stack that doesn't talk to itself?
A fixed-price Systems and Marketing Audit maps every tool and manual step, then gives you a costed plan to connect them.
